Ideas That Spark

Ideas That Spark is aimed at women who bring creativity to everything they do. The program provides valuable how-to content served with wit, humor and style. From common tasks like planning a getaway and finding smart storage solutions, to self-expression through scrapbooking and digital photo sharing, all women have an inner artist. This inventive energy is expressed through the projects and activities they do on their own and with their families. Conscious of real-world trends, they also consider value in all their pursuits (evident in the program's four channels). They know that often the best things in life are free -- or close to it.

Original, premium content helps readers make smart decisions that positively impact their well-being.

Managing Editor: Gail Belsky

Gail Belsky is an editorial consultant and writer, and an adjunct professor of journalism. A 12-year veteran of women's publications, she was a senior editor at Parents magazine and an executive editor at both Working Mother magazine and Time Inc.'s custom publishing division, where she created and edited two women's service magazines for Target stores. Belsky worked on the launch of Time Inc.'s All You magazine and was an editorial consultant at Meredith Corp., where she created four custom publications for American Baby magazine. Most recently, she wrote a book for women, entitled The List: 100 Ways to Shake Up Your Life (Seal Press 2008).