
Articles

Content is King
by Anne Sherber on November 14, 2011When Google took aim at content farms last February with the release of its Panda algorithm, traffic to those sites plummeted. But that new algorithm was good news for Studio One Networks, a content distributor that, according to its CEO, has more in common with CNN than it does... [Full Story]
Clairol Styles Free App
The Daily Haircast, a free app sponsored by Clairol Perfect10, can be downloaded to the iPhone, iPad, Android and Blackberry devices.
Advertising As A Destination Model: A Contrarian View
There's an online syndication shop in New York City called Studio One Networks. They've been quietly and successfully building single-sponsor destinations for big corporate clients online since 1998.
Content syndication gets more niche-oriented
Content syndication is one of the oldest media tricks in the book for publishers looking to supplement their original content.
Council to Counter Web Content Generators' Growing Clout?
It's not just job-threatened journalists who are worried about the rise of low cost content generators like Demand Media and Associated Content.
Studio One Hits 200 Mil. Unique Browsers Monthly
Twelve-year-old Studio One Networks will soon pass 200 million unique browsers per month, per a Compete.com analysis.
People and Accounts of Note
David Griffin joined Studio One Networks, New York, in a new post, vice president for sales. He had most recently been vice president at the partnership group at the Time Warner Global Media Group, New York, part of Time Warner.
Back to the Future: Advertising as Destination
Next generation models for content-supported advertising.
Pantene Backs 'Style Glossy'
P&G's Pantene is sponsoring "The Style Glossy," a Studio One online program for women interested in fashion, beauty, Hollywood stars and trends.
Studio One Crafts Content for P&G
Firm is planning to distribute Life & Beauty Weekly to its 500 partners
Web content syndicator Studio One Networks has rolled out a new editorial offering -- Life & Beauty Weekly -- created specifically for Procter & Gamble.
P&G Sponsors 'Life & Beauty' Web Show
"Life & Beauty Weekly," sponsored by Procter & Gamble's Head & Shoulders, is a new online show geared to women 21-34. Launched by Studio One Networks, it delivers health, beauty, nutrition, career and relationship information.
Expert Q&A: Andrew Susman, cofounder and CEO, Studio One
Andrew Susman is cofounder and CEO of Studio One, a creator and syndicator of multimedia content. He answers questions about the broadcast landscape, and the strategies and tactics for effective video communications.
Studio One Launches Ventures Division
Studio One Networks is launching Studio One Networks Ventures, which will make equity investments in media and technology comanies in exchange for inclusion and promotion in the company's programming.
P&G Reaches Coeds With 'College Guide'
"The Real College Guide," a new online program by and for college students, offers advice to readers transitioning from home life to university life.
Studio One Touts 'Decade of Delivery'
Studio One Networks, a leader in content syndication, launched a business model 10 years ago that married old media to new. It's proven so viable, president and CEO Andrew Susman, now celebrating his company's milestone, touts its progress as a "decade of delivery."
Studio One Launches Ventures Division
Studio One Networks is launching Studio One Networks Ventures, which will make equity investments in media and technology comanies in exchange for inclusion and promotion in the company's programming.
Studio One Nets Adds Service Content for Men 15-27
Web content syndicator Studio One Networks, which distributes lifestyle content across a network of over 500 Web sites, has rolled out Men's Life Today, a new content package targeted at men aged 15 to 27.
Site Specific: Studio One Launches 'MensLifeToday'
Studio One Networks has launched a new online syndicated lifestyle show for men -- MensLifeToday.com -- targeting males 15-27.
Unglued From the Tube
As the screens keep multiplying, content roams free Dramatic changes in media overthrew the old models, and consumers took control: Nomadic media takes the evolution one giant step farther.
Responsible to Whom?
There has, of late, been quite the buzz around the issue of corporate social responsibility and its close cousin, socially responsible advertising. Perhaps this is because of the election season, or the publicity surrounding the global warming issue, or perhaps just a product of the times. Buzz aside, however, social responsibility in advertising is not a new idea.
Studio One, Best Buy Cook Up Web Series
Online content syndicator Studio One Networks has forged a unique partnership with Best Buy that will result in the electronics retailer distributing an original branded entertainment seriesâ€â€Making Your Kitchen Cook With Sara Moultonâ€â€on numerous partner sites across the Web.
Put Quality Ahead of Quantity
It's an on-demand world. I want what I want when I want it. That's what time shifting is all about.
