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Recent Articles
MediaPost

Unglued from the Tube
As the screens keep multiplying, content roams free.

MediaWeek

Studio One, Best Buy Cook Up Web Series
Online content syndicator Studio One Networks has forged a unique partnership with Best Buy.

The Advertiser

Put Quality Ahead of Quantity
By Andrew Susman

MediaPost

Studio One, Synacor Sign Online Content Deal
Synacor, an intergrated technology platform company that provides white-label portals, premium online content and services to broadband and Internet service providers, has signed an agreement with Studio One Networks.

MediaWeek

Studio One Inks Deal with Synacor
Online content syndicator Studio One Networks has inked a distribution partnership with Synacor.

MediaWeek

Web Publishers, Agencies Forming Content Council
A group of Web publishers and content distributors have joined to form the Internet Content Syndication Council...

BrandWeek

Kandoo Further Connects With Kids
Connecting with consumers on a variety of levels is at the core of Procter & Gamble’s business.

MediaWeek

Studio One Strikes Deal With Fox, WorldNow
Studio One Networks has expanded its network’s reach to include all 25 Fox-owned-and-operated TV station Web sites, as well as 170 local media Web destinations represented by WorldNow.

MediaWeek

Studio One Launches The Divine Cat
Web content syndicator Studio One has launched a new content offering geared for cat lovers.

MediaPost

The Divine Cat Scores Studio One Syndication
Cat lover site thedivinecat.com is now being syndicated by Studio One Networks

MediaWeek

Studio One Networks:
IAMS signs on as the exclusive sponsor of two pet-themed content offerings

Television Week

Studio One Networks
Single-sponsor shows have good consumer recall

MediaWeek

Surprise Engagement
Want to break through ad clutter? Try the unexpected

MediaWeek

Internet Syndicator Studio One Inks Deal With CBS Sites
Under-the-radar Web syndicator adds to roster with Viacom deal

JupiterResearch

Online Sponsorship Case Study (PDF Format)

MediaPost

Birthdaysrus.com Makes Party Planning Easier
Content partnership to create a birthday party planning Web site

Interactive Advertising Bureau (IAB)

New Online Sponsorship Research Demonstrates Six Point Branding Lift From "True" Sponsorship

MediaPost

Just an Online Minute
IAB's Advertisers Forum

Madison+Vine

Nestlé Rings The Dinner Bell
Relaunches Alpo with sponsored Web content

MediaPost

Excite Network Joins SON

MediaPost

True Sponsorship
By Andrew Susman

Variety

Studio One Spots Sponsor Advantage
Major advertisers connected to Web sites

Interactive Advertising and Branding Report

Studio One Takes Old School Idea Of Sponsored Content to the Web

Interactive Advertising and Branding Report

SIMBA News
Interactive Advertising & Branding: Shorts

The Wall Street Journal

Readers Say New Media Faces Old Challenges
Readers respond to Kara Swisher's column on former Slate editor Michael Kinsley's assessment of the state of the new media industry

MediaPost

The Daily Cat Cross Promotes

The Wall Street Journal

Boomtown Readers Ponder Life at AOL After Levin
Readers respond to Kara Swisher's column concerning Gerald Levin's departure from AOL Time Warner and the company's future

AdWeek

IQ Morning Briefing
Bridgestone/Firestone extends exclusive sponsorship of Studio One's Driving Today

Broadcasting & Cable

Beyond Banners
TV stations, networks find that sponsorships and bundled sales are key to successful TV/Internet relationship

Forrester

The CPG Digital Marketing Gap
Consumers have integrated the Web into their household routines. But CPG marketers haven't kept up. The time has come for grocery products to close the gap by taking advantage of new ways to touch consumers

AdWeek

Bridgestone Bows Web Sponsorship

The Wall Street Journal

Boom Town Readers Praise, Criticize Diller's Perspective on Web's Future
Readers respond to Kara Swisher's column about Barry Diller's perspective on the future of the Web

The New York Times

The Media Business: Advertising
A new measure for Internet sponsorships in the search for a viable online business model

Advertising Age

TV-like model wins P&G's Bounty, Wells Fargo
Studio One pens content to boost brands, rapport

Internet World

Commitment Is In
Not a Cheap Date, Long-Term Sponsorships Now Add Up to $1B a Year

MediaWeek

The Halo Effect

MediaWeek

Sponsorships: When posting a banner ad just isn't enough
Idea from early TV days is reborn on the web

Release 1.0

The Web Goes into Syndication
StudioOne: Barter syndication for the Net

ZDNet

Syndicating Web content is the next big thing
The TV model of barter syndication is back on the Internet, and here's some words of advice: Get used to it

MediaWeek Online

IQ News: Honda to Sponsor Syndicated Content
Studio One Networks this week will offer sponsored,syndicated content with Honda as a charter sponsor

adweek

Honda to Sponsor Syndicated Content

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Automotive News

American Honda Fortifies Strategy with Sponsorships
Falling banner click-throughs prompt change

Advertising Age

Sponsored Content's Next Level

Recent Press Releases
July 2008

Andrew Susman, CEO & Co-Founder of Studio One Networks Joins Business for Diplomatic Action Board

July 2008

Studio One Networks Introduces Summer "Petsival" for Cats and Their 45 Million Loving Owners

June 2008

Studio One Networks Garners Four Top Advertising Awards for Your Baby Today

March 2008

Best Buy to Sponsor Studio One's Real Families, Real Fun

March 2008

Studio One Reveals Development Projects for 2008

November 2007

Studio One Networks and Synacor Sign Online Content Deal

October 2007

Internet Content Syndication Council Formed

September 2007

Studio One Launches kidcomplishment for Pampers Kandoo

August 2007

Iams Dog & Cat Food Renews Exclusive Sponsorship of The Dog Daily & The Daily Cat

August 2007

Studio One Networks Wins Top Honors at the 2007 Interactive Media Awards

May 2007

Studio One Networks' Programs Win Coveted Media Achievement Awards

May 2007

Studio One Launches Your Security Resource Worldwide in Multiple Languages

April 2007

Studio One Networks' Programs Receive Honors

March 2007

Studio One Networks Garners Three Top Advertising Awards

January 2007

Studio One Networks Launches The Divine Cat Online for Fresh Step®

November 2006

Studio One Networks Grabs Three Davey Awards

November 2006

Studio One Networks Garners Coveted W3 Award For CIO Strategy Center

October 2006

Studio One Networks Garners Two Coveted
"Web Awards"

September 2006

IAMS Dog & Cat Foods Become Exclusive Sponsors of the All New The Daily Cat and The Dog Daily

June 2006

Studio One Networks Launches Multi-Platform Support of National Safety Council's June "National Safety Month"

April 2006

Studio One Networks Garners National Health Information Award

April 2006

Studio One Networks Cites Results of "Moms 'N Kids" Poll for First Time

March 2006

Studio One Networks' CIO Stategy Center Garners Three Top Marketing Awards

March 2006

Studio One Networks Launches The Online Family

February 2006

Five Year Research Project Shows Advantages of "True Sponsorship" Online Over Broadcast Venues

February 2006

Studio One Networks Names Two Executives to Key Positions

November 2005

Style Sessions -- A New Online Program Created and Distributed by Studio One Networks

August 2005

Viacom Television Stations Digital Media Group Partners With Studio One Networks to Bring Family Friendly Programming to its CBS Station Web Sites

June 2005

Studio One Networks' CIO Strategy Center Wins Best B-2-B Campaign Award For 2005

June 2005

Studio One Networks Launches Completely You Online

February 2005

Studio One Networks Reveals Development Projects For 2005

December 2004

Nestlé USA and Bridgestone Renew Studio One Network's Your Baby Today and Driving Today
Longest Uninterrupted Cross Media Sponsorships Marked

December 2004

Symantec to Present Studio One Networks' CIO Strategy Center

September 2004

Toys"R"Us Names Studio One Networks Provider of Programming For Its "BirthdaysRus.com"

May 2004

Celeste Mitchell Named General Director of Editorial and Programming at Studio One Networks

April 2004

Dynamic Logic Partners With Studio One Networks To Drive Sponsorship Category Forward

April 2004

Your Baby Today Cited for Providing a "Seal of Quality" for Electronic Health Information

July 2003

Studio One Networks Releases Online User Data for First Time

April 2003

Friskies Extends Exclusive Sponsorship of The Daily Cat

August 2002

The OPEN Small Business Network from American Express sponsors Real Small Business online

July 2002

Studio One Networks to Chair IAB Sponsorship Committee to develop guidelines, best practices for industry

March 2002

Tyson Foods Extends Exclusive Sponsorship of Real Families, Real Fun
Studio One Networks' Online Program Carried on 34 Selected Sites

February 2002

Friskies To Be Exclusive Sponsor of The Daily Cat
Studio One Networks Creates and Distributes Online Program

July 2001

Studio One Networks Launches Internet Beauty and Style Program Your Look, Your Life, sponsored by Reflect.com

July 2001

Bridgestone/Firestone, Inc. and its Web site tiresafety.com Sponsor Studio One Networks' Driving Today
Internet's program partners include AOL, AOL.com and AutoByTel

September 2000

Studio One Networks Goes Online for P&G's Bounty

November 1999

Studio One Networks and Nestle Carnation Infant Nutrition Present Your Baby Today
First Internet Syndicated Program Series Sponsorship In Consumer Packaged Goods Industry

April 1999

Studio One Networks To Unveil "Second Season" Programming During Ad.Tech San Francisco
Preliminary Results of Sponsorship Effectiveness Index to Be Revealed

March 1999

New Research Study To Measure Internet Sponsorship Impact On Business
Announcement Made at AAAA's Media Conference

June 1999

Studio One Networks And Honda Present First Original Program Syndication For The Internet
American Honda To Sponsor Automotive And Computer Games Program Series