Internet Content Syndication Council
As the leader in Internet content syndication, Studio One chartered the Internet Content Syndication Council (ICSC) in 2007 to improve the awareness and understanding of the industry.
The mission of the ICSC is to promote the growth of the Internet content syndication industry by improving the understanding of both the unique niche formed by this newly evolving industry and its impact on the advertising, media, creative and consumer communities.
What Is Internet Content Syndication?
Internet content syndication is the controlled placement of the same content on multiple partnering Internet destinations. "Controlled placement" signifies it is the content itself that is placed on the destination sites. In this online marketing business model, the content’s destinations and placements are selected by the content owner or its syndication agent so as to maximize the content’s exposure to desired audiences.
The ICSC represents the voice of a new industry that is creating new forms of marketing and advertising within the global Internet community.
To learn more about the ICSC, visit: http://www.internetcontentsyndication.org